ineedchocolate.com

So, I had come across this a while back and thought it was pretty cool. I really like when someone tears something apart, reimagines it, and creates something better and more interesting. Takes nothing for granted and starts from scratch, building something as though we had never seen it before, and when the end product comes out looking beautiful and functional, that has the most impact.

I remember seeing a group of people who were reimagining a shopping cart, taking nothing for granted, starting from scratch. The end result was a more modern cart, but not that far from a traditional cart, at least it didn't have the all-terrain wheels I SO wish someone would buy into. (look at baby strollers, all now with more rugged wheels and SO much easier to use than 20 years ago....but I digress)

 So, how would you redesign a toaster? On Desisgnboom, you will find all kinds of competitions, etc, and a pretty cool looking toaster.

Check it out at :http://www.designboom.com/contest/view.php?contest_pk=16&item_pk=11744&p=1 

So, what are you working on? How can you take a project that might seem mundane, or cumbersome and make it new and different, more efficient. Better!